4 Essential Ways Contractors Can Profit from Signage

On a job site, contractors have a great opportunity to advertise themselves with lawn signs.  A well-placed sign tells neighbors and passersby who’s working on the property, what they do, and how to contact them. If you’re a roofer, painter, or any other kind of contractor, here are 4 essential tips you need to know […]

The 6 Funniest Restaurant Signs

The restaurant business is the most competitive and saturated industry in the world. Not to mention, one where customers expect clear and readily-available communication about price, ingredients and health practices. So what happens when a few restaurants get creative, funny or have a moment of carelessness with their communication? Glad you asked! Here are the […]

Sign History: Coca-Cola

According to the Coca-Cola Fun Facts page, over 10,000 Coke products are drank every second of every day around the globe. Staggering. Coca Cola enjoys one of the most recognizable brand images on the planet. How did a wounded Civil War veteran create one of the biggest marketing successes of modern history? You may have […]

Signs of the Times : How Signage Shaped America

A great swedish poet once wrote the line “I saw the sign and it opened up my eyes.” Going beyond the ideas of symbolism and metaphor, perhaps there is no greater communicator than a sign. Signs tell us solid human ideas in a staid way. A “Tavern” sign recovered from the Middle Ages will have […]

7 Signs Fails

We’ve all seen them. Signs you drive by that make you laugh. From poor sign placement, bad spelling, and just plain odd – this list is sure to make you chuckle! Here’s our roundup of the 7 best sign fails!   1. Drive Thru Lawyer Source: Flickr Drive Thru Lawyer! That’s speedy service. Do they […]

100 Great Graphic Design Resources on Twitter

Graphic design is crucial for any business. Good design will lure customers or clientele on a primal and unconscious level. Likewise, bad design will repulse potential customers against your brand before they have a chance to experience your product or service. But where to start? Just because most people can recognize the visceral reactions evoked […]

The 25 Most Inspiring Custom Designed Logos

Famous playwright George Bernard Shaw once said “Life is not about finding yourself; Life is about creating yourself.” The same can be said for your business! Unfortunately, creating the brand we want to associate with our business can be one of the hardest tasks of starting up. Some businesses go many years without having a […]

Sign History: Neon

They welcome us to eat,  let us know if there is any room in the inn and inform us whether the business we’re driving past is open or not. Neon signs have become staples of American metropolitan signage. Neon’s day to day uses are overshadowed only by their presence as advertising icons. Whether it’s Vegas […]